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A Short Bio
I’m a freelance Web Marketing specialist with 7+ years on the field working with B2B and B2C companies.
I had the opportunity to have an online access before the Web became a thing and local, amateur BBS was the most “social” thing you can do online. No broadband, no flat rates.
My love for the ‘online’ world started early and actually never ceased. I graduated magna cum laude in 2009 debunking the so-called Twitter Revolution. and started working as a journalist and copywriter, both freelancing and in-house for a traditional advertising boutique (projects: Bertolli and Unicef), based in Rome, Italy, my hometown.
In 2010 I started working for an Italian software house, leader in vertical-specific ERP solutions, as a Web Marketing Manager.
I had the opportunity to study extensively, learn, and of course make some mistakes on online marketing. Day after day I managed to build a stable lead generation system, working on SEO, PPC Campaigns, and Email Marketing. Some keywords are still on the first 3 results, and Adwords reached a CPA of 5-6 €.
From April 2012 I started working for Lightstreamer, a small, excellent IT technology provider, in charge for Marketing & Communication. During this 4.5 years experience company has been nominated Cool Vendor from Gartner, Inc. (NYSE: IT), the world’s leading information technology research and advisory company. Lightstreamer products are appreciated by Top-Tier organizations and Fortune 500 companies (including NASA, Delta Airlines, Morgan Stanley, Fannie Mae, IG Group, Societe Generale, Deutsche Börse, UniCredit,Honeywell, Sky, Rai).
From 2015 I’m offering my service as a freelancer, and I’m freelancing 100% of my time (actually 130%) from early 2017. I’m currently listed as Top Rated Freelancer on Upwork, with a 99% Job Success Score, over 35 completed jobs and 850+ hours.